What he teaches ...
RC Concepcion teaches undergraduate and graduate students multimedia storytelling as well as digital asset management, post-production, imaging workflow and video editing using Adobe Photoshop, Lightroom, Premiere, After Effects, Audition, Illustrator, InDesign, Spark, Audition, Capture One, Photo Mechanic and web-based content management systems. He focuses on best practices for digital capture and post-production and provides a technological foundation for developing ideas in the ever-changing media landscape.
Concepcion is an award-winning photographer, podcast host, educator and author of five best-selling books on photography, Photoshop, Lightroom and HDR photography.
Previously, he served as the director of education for Kelby Media Group, one of the largest online schools for digital photography, graphic design and post-processing. As director, he was responsible for the development of content in the digital photography space and was the host of the popular podcasts “Photography Tips and Tricks,” “Photoshop User TV” and “The Grid.” Concepcion also served as one of Adobe’s Photoshop Dream Team instructors for conferences worldwide.
In addition to working in the visual creative space, Concepcion spent several years in IT management, working for IBM in Fishkill, New York, and Intershop Communications GmbH in Jena, Germany, with a focus on B2B e-commerce development.
Concepcion has worked closely with Adobe Systems, offering advice and counsel on the development of Photoshop and Lightroom, with an emphasis on user outreach. As a certified Adobe instructor in Photoshop and Lightroom, he was the author of the Adobe Certified Expert exam for Photoshop CS6, Lightroom 4 and Lightroom 5. He is also a certified instructor in Illustrator and has a Bachelor of Arts degree in Secondary Education/English from SUNY Plattsburgh.
When he is not teaching digital post-production, Concepcion travels around the world to work with clients on developing best practices in image management, photography techniques and website development.
He is a certified CIW Webmaster, A+ Certified, Network + Certified and a Microsoft Certified Desktop Support Technician, and augments his IT infrastructure skills with web development in HTML and CSS. He is a highly sought speaker and presents to corporations and creative students at seminars and workshops around the world.
Concepcion’s production company, First Shot School, is also responsible for creating educational content and video productions for clients such as Intel, Dell, Epson, Nikon, Canon, Samsung, Nokia, Sandisk, Western Digital, G-Technology, Google, Creative Live and PricewaterhouseCoopers, among others.