Thompson talks 'Game of Thrones' with CNBC

April 16, 2019

Robert Thompson, trustee professor and director of the Bleier Center for Television and Popular Culture, appeared on CNBC for the report “HBO bets big on ‘Game of Thrones’ marketing ahead of final season.”

"One of the reasons that audience keeps building is that 'Game of Thrones' is not just a television show, it is a lifestyle," says Thompson.

View the segment>>