Lim receives Top Paper Award for Advertising by AEJMC

May 23, 2019

Joon Soo Lim, associate professor of public relations, co-authored a paper titled, "How Hateful Social Media Content Spills Over to the Adjacent Brand Ad: Implications for Brand Safety" that was selected for the Top Paper Award in the Advertising Division Open Research Competition for this year's AEJMC conference in Toronto.

The paper was co-authored with Junga Kim and Chunsik Lee of the University of North Florida.