Bandier Program

No Spin Zone? Music PR, Marketing, Journalism and the Spaces Between

Wednesday, Sept. 26, 2018, 6:45 p.m. 007, Whitman School of Management

Presented by the David M. Rezak Music Business Lecture Series

For the No Spin Zone? Music PR, Marketing, Journalism and The Spaces Between panel, Bandier Program director Bill Werde will be moderating a discussion with some of the music industry's most prominent professionals.

Panelists include:

Margeaux Watson, vice president of Marketing & Media, Roc Nation

Margeaux Watson oversees marketing and media strategies for Roc Nation's global priority artists, including Jay-Z, Rihanna, J. Cole, Jaden Smith and Belly. Prior to her role at Roc Nation, Ms. Watson was senior manager of Artist and Label Services at Spotify, where she oversaw the Spotify relationship with Sony Music Entertainment in the U.S., as well as all artist campaigns that fell under the Sony umbrella, including the Chainsmokers, Khalid, Camila Cabello, Future and Justin Timberlake, among many other streaming superstars.

Jem Aswad ’85, senior music editor, Variety

Jem Aswad, who launched Variety’s music section with executive music editor Shirley Halperin in April 2017, has held senior posts at Billboard, MTV News, Spin, Time Out New York and CMJ as well as Atlantic, Warner Bros. and Caroline Records and ASCAP. His writing has appeared in New York, Rolling Stone, Entertainment Weekly, the Village Voice, Esquire and many other publications.

With an encyclopedic knowledge of multiple genres of popular music and the music industry, Aswad makes frequent appearances on news outlets, including CNN, ABC, NPR, BBC, Fox, MSNBC’s “Morning Joe,” “Good Morning America,” “Nightline,” “CBS This Morning” and “ET Insider.” He also speaks regularly at Syracuse University's Bandier (music business) Program and New York University.

Ken Weinstein ’85, co-founder and co-president, Big Hassle Media

Ken Weinstein ’85 is the co-founder and co-president of NY/LA based pr firm Big Hassle Media. After working at the indie and major labels throughout the 90s, and starting and naming Astralwerks with Jem Aswad ’85, Big Hassle opened its doors in 1999. Over the years, Weinstein has worked with: Robert Plant, Jack White, Phish, Steven Van Zandt, Kings of Leon, Ray Davies, Ornette Coleman, Bonnaroo, Patty Griffin, Jim James, Steve Miller, Amanda Palmer, The Hold Steady and many more.

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For more information, contact:
Lisa Steele