Gogi Gupta, founder, Gupta Media

Wednesday, Sept. 12, 2018, 6:45 p.m. 007, Whitman School of Management

Presented by the David M. Rezak Music Business Lecture Series

Gogi Gupta is the founder of Gupta Media, a digital marketing agency that specializes in media buying, creative design and technology solutions. Headquartered in Boston, Gupta Media proudly employs more than 50 people.

A graduate of Cornell University, Gogi started his company over 12 years ago, with the goal of creating a better way to buy ads online. As digital advertising has evolved to include mobile, video and social media, among other things, Gogi and his company have been at the forefront of maximizing advertising effectiveness for clients in a number of different industries.

In 2011, Gogi launched smartURL, a global redirect service that automatically send users to the right place based on their location and device. It has revolutionized and streamlined the process of digital marketing, particularly in the music industry, where smartURLs are frequently used by major artists to announce their new albums to the masses.

Information about the speaker

Gogi Gupta
Founder, Gupta Media
Gupta Media

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Lisa Steele