Hua Jiang

Hua Jiang

Associate Professor

  • Public Relations

Also teaches in:

  • Public Relations/International Relations
  • Mass Communications

Contact Information

Office Location

443 Newhouse 3

Education

  • Ph.D. University of Maryland, College Park
  • M.A. Nanjing University
  • B.A. Nanjing University

Expertise

  • Internal Communications
  • Public Relations Management
  • Public Relations Research Methods
  • Social Media and Public Relations

Hua Jiang, Ph.D., is an associate professor in the public relations department of the Newhouse School. Jiang’s research expertise focuses on corporate communication practices and statistics consulting. Her primary research interests include employee communication, social media engagement, corporate social responsibility/corporate social/political advocacy, relationship/reputation management and mental health campaigns.

Jiang has published more than 40 peer-reviewed journal articles and book chapters. Her work has appeared in leading refereed journals, such as Journal of Public Relations Research, Communication Research, Public Relations Review, Journal of Applied Communication Research, Journal of Health Communication, Telematics and Informatics, Journal of Communication Management, International Journal of Strategic Communication, among others. She serves on the editorial board of top three public relations journals: Journal of Public Relations Research, Public Relations Review, and Public Relations Journal (PRSA journal). Jiang has also received over 10 top paper awards and research recognitions from national and international flagship communication associations. She was a 2017 Top Faculty Paper Award recipient from the Association for Education in Journalism and Mass Communication (AEJMC). She was a 2016 Top Faculty Paper Award recipient from the International Communication Association (ICA), a 2016 The Arthur W. Page Center Benchmarking Award and IPRRC Top 3 Competition Paper of Practical Significance Award recipient from the International Public Relations Research Conference (IPRRC). Jiang was also a 2014 fellow of the Plank Center for Leadership in Public Relations and a 2017-2018 Arthur W. Page Center Legacy Scholar.

Jiang has been enthusiastically involved in establishing connections with the public relations and corporate communication industry. She served at Diversity Distinction in PR Awards Review Committee, PRWeek, and chaired the National Committee on Work, Life, and Gender (WLG), Public Relations Society of America (PRSA). She also worked closely with several nonprofit organizations, such as People’s Community Health Centers Foundation (PCHC), the Arc of Baltimore, 50 Years Is Enough, and the Amity Foundation. Jiang was a key statistician for the Global Report on the Status of Women in the News Media that the International Women’s Media Foundation (IWMF) sponsored. She has regularly contributed research-based professional blogs for the Institute for Public Relations’ Organizational Communication Research Center.

Jiang earned her Ph.D. in public relations in 2009 from the University of Maryland, College Park, master’s degree in linguistics and B.A. in English literature and language both from Nanjing University, China.