Thompson interviewed by Morning Consult about viewers choosing TV over live-streaming Olympic games

February 12, 2018

Robert Thompson, trustee professor and director of the Bleier Center for Television and Popular Culture, was interviewed by Morning Consult for the article “Despite NBC’s Winter Games Livestreaming Push, Most Viewers Opt for TV.”

“These are not just television shows. They’re rituals, and a TV set makes a better altar on which to consume a ritual than a mobile device.”

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