Russell critiques fake Russian ads for Orange County Register article

November 3, 2017

Edward Russell, associate professor of advertising, was quoted in the Orange County Register article, "Here are some of the Russian ads that targeted crucial election states on Facebook and Twitter."

"These Russian ads look very amateurish, but we shouldn’t be fooled; they are likely very effective. Looking amateurish lends to the sincere credibility of topics like patriotism, religion and racism," said Russell.

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