Professors Chock and Lim paper published in Journal of Marketing Communication

May 7, 2018

Joon Soo Lim, assistant professor of public relations and Makana Chock, associate professor of communications, (along with former Newhouse faculty member Guy Golan) recently learned their paper, “Consumer perceptions of online advertising of weight-loss products: The role of social norms and perceived deception,” was accepted for publication in the Journal of Marketing Communication.