Kristina Hahn ’98 joins the Newhouse Advisory Board

April 3, 2018
Photo of Kristina Hahn
Kristina Hahn

Kristina Hahn ’98, director, Americas Partner Solutions and Innovation with Google, has been appointed to the Newhouse Advisory Board by Dean Lorraine Branham.

Hahn leads the Americas go to market strategy for Google’s sell side product offering, helping large partners more effectively monetize and distribute their content. Her team partners with both sales and product to drive solutions and innovation for Google's top apps, commerce, news, broadcast and search partners.

A decisive leader, Hahn has a proven track record of scaling emerging products and driving change. She joined Google in 2006 to launch the Google Audio platform in the early days of programmatic radio. Google Audio was a natural fit because she started her career in radio, spending over eight years in national and local advertising sales for I Heart Media (Clear Channel). At Google, Hahn has worked across many verticals, helping consumer packaged goods, financial services and auto companies build their brands digitally. Her teams executed both scaled and bespoke solutions to solve business challenges of Fortune 500 companies utilizing Google's search, display, video, social, mobile and programmatic offering across all screens. Her team has received multiple Effie and Webby Awards.

After Google’s acquisition of YouTube, Hahn worked on the core team, building out monetization solutions and custom brand content for the platform. She was at the forefront of online live streaming in 2010, brokering the deal between YouTube, VEVO and American Express to create the award-winning Unstaged music series.

A graduate of Syracuse University with dual degrees in broadcast and digital journalism from Newhouse and political science from the Maxwell School, Hahn was the first president and is now president ex officio of the executive board for the Newhouse 44, an alumni networking and mentorship group. She is also an active member of the Interactive Advertising Bureau (IAB), sitting on the founding commission for Digital Media Sales Certification. An angel investor and adviser, she is passionate about helping startups succeed.

For more information about the Newhouse Advisory Board, contact Carol Satchwell at (315) 443-5281 or cmsatchw@syr.edu.

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