Newhouse's new media management program is challenging and selective. Offered jointly with the Martin J. Whitman School of Management at Syracuse University, the program will help you develop managerial skills that aid in solving the challenges of the new digital communications environment. Here you will learn how marketing, finance and entrepreneurship apply to the evolving communications field.
Are you up for a challenge?
You will benefit from coursework that combines management and business content with a look at how the Internet is transforming the communications business, preparing you for a decision-making career in a fast-moving industry.
The program begins in early July and concludes with a capstone experience the following summer. As part of a recent capstone, students worked for the director of business development for mobile location application company Foursquare, researching and developing new core services, business products and user games built on the Foursquare platform. The products were prototyped and presented to company executives.