Chances are, you've seen or heard the work of our advertising alumni. They can be found at the world's premier advertising agencies. Some are entrepreneurs with their own companies. They are some of advertising's most creative and strategic minds.

Eric Mower '66, G '68

Current Position: Chairman and CEO, Eric Mower + Associates

Changes in the industry since graduation? Dramatic cultural and economic changes due to constant kinesis in technology and U.S. demography; profound alterations to the ways in which agencies approach their clients, the work, the compensation.

Most important skills used today? Broad literacy, writing facility, public and inter-personal speaking, comprehension of human psychology, economics and finance, history and culture.

Favorite memories of Newhouse? Many.

Advice for current students? Read The New York Times and The Wall Street Journal every day.


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